the coevo way

CARNIVOROUS IN NATURE, DOGS AND CATS SHOULD BE FED A DIET THAT HARMONIZES WITH THEIR HEREDITARY NEEDS

ANCESTRAL INGREDIENTS • MODERN NUTRITION

ROOTED IN THE PAST, OPTIMIZED FOR THE FUTURE

COEVO’S North Star is the principle of Biological Optimization – a nutritional framework that fuses ancestral integrity with nutritional science. Scientific research confirms that dogs and cats evolved as carnivores, a legacy clearly evident in their modern physiology, digestive anatomy, and core metabolic needs. While their instinctual preferences and digestive capabilities remain unchanged, evolutionary developments and their domestic lifestyle have dramatically shifted their caloric dietary needs. To honor their hereditary requirements and address these nuanced changes, we harness advancements in nutritional science to enhance daily nourishment and promote long-term vitality.

At COEVO we celebrate the unique affinity we have with our companion animals and believe our mutual journey is best supported by nourishing them with an abundance of fresh, raw, or whole ingredients. All our formulations combine a variety of animal species and select parts of the whole animal with above-ground vegetation and functional nutrients, to deliver optimized nutrient profiles consistent with their evolutionary requirements. While our Evolutionary Fit and Forageable Blends provide the two foundational pillars of nutritional health, PROTO•BOOST serves as the vital third – bridging the gap between ancestral integrity and biological optimization.

NUTRITIONAL RETURN ON INVESTMENT

INGREDIENTS YOU CAN FEEL GOOD ABOUT

Driven by our commitment to improve the lives of pets, COEVO’s ingredient selection is guided by a single metric: Nutritional Return on Investment.

The ingredients dogs and cats consume have a fundamental impact on their health and well-being. Situated on the Pacific Northwest coast, we prioritize and have access to the expansive range of sustainable fresh, raw, and whole ingredients this vast region has to offer. We define “ingredients you can feel good about” as those we source for their exceptional nutritional value, bioavailability, palatability, digestibility, and functionality, as well as those ingredients we do not include such as grains, vegetable oils, and concentrated plant proteins. Together these quality signifiers deliver enhanced nutrition that transforms the daily meal into a calibrated nutritional investment.

crafted with care

PRODUCED IN BEAUTIFUL BRITISH COLUMBIA, CANADA

True biological optimization requires a manufacturing strategy that respects the natural integrity of the whole ingredients. To achieve this, COEVO relies on two core production methods: freeze-drying and extrusion. As the gold standard of natural food preservation, freeze-drying removes moisture while locking in the flavor, aroma, texture, color, and vital nutrients of fresh or raw ingredients. Integrated across our full product line, our freeze-dried recipes and treats make it easy for pet parents to enrich every bowl with the raw power of whole foods. Complementing freeze-drying, extrusion technology today is a highly precise process that delivers palatable, nutritionally complete and balanced recipes formulated for high meat and protein content, enhanced digestibility, and daily convenience. Together, these complementary techniques ensure every product retains its peak nutritional value without compromising quality or safety. Located on the Pacific Coast in Western Canada, COEVO represents far more than a premium point of origin – it is an ongoing commitment to biological integrity.

UNCOMPROMISING STANDARDS

a culture of verification

At COEVO, food safety is a foundational operating culture, not a secondary compliance checklist. All our ingredients and manufacturing processes are held to the highest global standards of food safety. This is rigorously assessed and evidenced by recognized independent auditors who have inspected COEVO’s production facilities and awarded them Safe Quality Food (SQF) Certifications. We implement systematic HACCP protocols to guide our quality control systems throughout production and maintain federal oversight from the CFIA and FDA, delivering a level of safety that seamlessly meets global export requirements. To uphold our food safety guarantees, we employ a strict “Hold, Test, and Release” policy on all our foods and treats to ensure every production run meets or exceeds the strictest quality guidelines, as validated and verified by third-party laboratories.

All our pet foods are formulated in strict compliance with the Association of American Feed Control Officials (AAFCO) and harmonized to meet AAFCO nutrient Growth and Reproduction (All Life Stages) profiles for dogs and cats.
GFSI
sQf
HACCP
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