Driven by our commitment to improve the lives of pets, COEVO’s ingredient selection is guided by a single metric: Nutritional Return on Investment.
The ingredients dogs and cats consume have a fundamental impact on their health and well-being. Situated on the Pacific Northwest coast, we prioritize and have access to the expansive range of sustainable fresh, raw, and whole ingredients this vast region has to offer. We define “ingredients you can feel good about” as those we source for their exceptional nutritional value, bioavailability, palatability, digestibility, and functionality, as well as those ingredients we do not include such as grains, vegetable oils, and concentrated plant proteins. Together these quality signifiers deliver enhanced nutrition that transforms the daily meal into a calibrated nutritional investment.